Fractional GTM Leadership for VC & PE-Backed Portfolios.

Unlock predictable, capital-efficient growth without the search lag of a full-time hire. We partner with Founders and Operating Partners to professionalize GTM functions, hit funding milestones, and accelerate value creation.

Request Your GTM Reality Check

...because you can't manage what you can't measure

Is Your Growth Stalling Post-Funding?

We bridge the gap between "we just raised" and "we need to scale."

"We missed our first post-funding number and need to diagnose why—fast."
"The Operating Partner wants a GTM plan, but our team is stuck in execution mode."
"We need a CMO-level leader now, but can't wait 6 months for a recruiter to finish a search."
"Our LTV/CAC is moving in the wrong direction as we try to scale."
"We have the tech stack, but lack the strategy to drive pipeline."
"How do we prep our GTM engine for the next round or a strategic exit?"

The Value Creation Playbook

A disciplined, repeatable process designed for the pace of private equity and venture capital.

1. Audit & VCP Alignment

A rapid, 360° audit of your GTM function to align marketing and sales with the primary investment thesis and Value Creation Plan (VCP).

2. The KPI Framework

We install a single source of truth—aligning marketing, sales, and support with core business goals (LTV/CAC, ARR targets).

3. Fractional Execution

We don't just advise; we lead. We partner with your team to execute the plan until the process is repeatable and scalable.

Hands-On Fractional Leadership

Richard Turcott

Richard Turcott, Fractional CMO & GTM Advisor

Richard has led GTM strategy across 10+ high-growth companies, resulting in over $300M in successful funding rounds (Series A-D) and 3 strategic exits. He serves as a fractional executive for portfolio companies, bringing battle-tested, C-level rigor without the overhead of a full-time hire.

Free CEO & Marketing Leader Resources

Get expert guidance to improve your marketing results. Download our most-requested content to help drive alignment and turn marketing into a growth engine.

Why Your GTM Strategy Is Failing

Uncover where GTM strategies break—and how marketing can fix them.

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Is Your Marketing Team Driving Growth?

Assess whether your team is making an impact—or just staying busy.

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Avoid These Hiring Pitfalls

10 costly mistakes companies make when hiring marketing leaders.

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What If You Built It… and Nobody Comes?

Why GTM Strategy & Marketing Execution Matter More Than Ever.

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Is It Time to Call B.S. on your GTM?

Identifying the red flags in your current execution model.

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Interim & Fractional Deliverables

  • Fractional CMO & Interim GTM Leadership - High-level strategic oversight and team management on a part-time or interim basis.
  • 20-Minute Diagnostic Workshop - A no-cost deep dive to identify structural bottlenecks worth 10x the time spent.
  • Strategy & KPI Framework - Mapping the journey from current state to the next funding milestone or exit.
  • Budget & Capital Efficiency Design - Squeezing maximum ROI out of every marketing dollar spent.
  • Strategic Vendor Oversight - Rigorous sourcing and management to ensure external partners deliver maximum value.
  • Board Reporting & Alignment - Professionalizing GTM reporting for CEO and Investor transparency.

Let's Accelerate Growth

Whether you are a Founder looking for a bridge or an Operating Partner needing to stabilize a portfolio company, let's talk.

Schedule time on my calendar 📅

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